Business Challenges

Floors Plus had an outdated WordPress website that wasn’t being actively maintained. Content was difficult to update, performance was declining, and the design no longer reflected their commercial capabilities. On top of that, they were paying for hosting without gaining real marketing value from the site.

They needed a better way to present their services and recent projects while taking control of their digital presence, without ongoing tech overhead.

WHAT OUR CLIENT HAD TO SAY

"

The new website is exactly what we needed. It looks great, and for the first time, we can actually manage updates ourselves without needing constant tech help.

–

Luke Gibbons, Owner

Our Approach

Rather than update the WordPress platform, we migrated Floors Plus to Shopify, giving them a clean, easy-to-manage website with no ongoing developer dependency. We custom designed a new, modern logo to align with their refreshed brand positioning and to present a more professional image across digital digital channels.
The website was fully customised for their business, highlighting services, project capabilities, suppliers, and quote functionality (with SEO and long-term scalability in mind).

Goals

  • Deliver a modern, mobile-first website tailored to their industry
  • Create a stronger brand foundation on digital platforms
  • Make it easy to manage updates and showcase projects
  • Improve engagement and search performance from launch
  • Set the groundwork for future marketing campaigns

The Results

The new Floorsplus site immediately delivered stronger user engagement and search visibility. The custom Shopify build allows their team to update the site themselves, while the new brand identity reflects their capabilities and professionalism.

+69%

Increase in total users

+303%

Increase in average session duration

+75%

Improvement in engagement rate

+22.4%

Increase in organic users

LIKE WHAT YOU SEE? TRANSFORM YOUR BUSINESS.